Joliette in the Press

Celebrate our journey through the eyes of the world’s media. Discover how Joliette’s vision for French antiques and sustainable design has been featured by leading publications, from North America to Europe.

 

Feature: "Forgotten Place" Editorial

British Vogue spotlighted Joliette’s antiques in its renowned wedding editorial "Forgotten Place," where our curated French pieces brought historical romance and authenticity to a cinematic love story set in the 1800s.

Article: Why antiques and vintage furniture became so popular during the pandemic

Joliette was recognized as a trusted source for elegant French antiques, reflecting consumers’ renewed passion for timeless, sustainable design and authentic stories behind beloved pieces.

Article: When social media goes dark: Small business resiliency during Facebook and Instagram outages

Our team shared insights on the importance of resilience and adaptability for small businesses, and how Joliette continued to thrive and engage customers through unexpected digital challenges.

 

Article: The Best Places to Buy Antiques Online

Joliette was listed among the top destinations for discovering unique antiques online, praised for our carefully selected French décor and personalized service.

 

Feature: Cranberry Creek Gardens: Noble Events Wedding Editorial

Our antiques helped create enchanting settings for a romantic wedding editorial at Cranberry Creek Gardens, inspiring couples to embrace vintage charm in their celebrations.

 

Feature: “Joliette prend une nouvelle approche aux antiquités”

Jazmyn Magazine highlighted Joliette’s commitment to sustainability and the evolving interest in historical pieces. The article describes how today’s consumers value provenance and ecological responsibility, and celebrates the founders Holly and Jenna for their passion in reviving French and Belgian treasures as "héritage moderne."

Press Release

Toronto business brings French style to North America with an eco friendly angle

Joliette replaces fast fashion with sustainable ecofriendly, design and promotes “the new heirloom.”

In a time when fast fashion dominates, investing in timeless pieces for your home not only sets you apart but diverts waste from landfills and gives new life to vintage and antique pieces. Joliette is a business centered on sustainable interior design. Founded in 2019, Joliette curates collections featuring kitchenware, furniture, art, and textiles sourced directly from the French and Belgian countryside. Based out of Toronto, Joliette takes pride in selecting each piece during annual travels. The curated collection is sold online at www.tresjoliette.com and also in markets throughout the GTA.

Founded by Jenna Parkes and Holly Rockbrune, lifelong friends living in the GTA, they bring their love of French antiques, green living, and sustainability together. Jenna has the eye for design and promises their upcoming spring trip to Southern France has opportunities for unique finds. “The trend right now is an eclectic, gathered look. We love to use well-loved, mismatched sets of silver flatware, patterned plates and platters, and pair original bentwood furniture with colourful rugs. Forget shopping at big box stores--your style says a lot more about you when you have pieces that have a history and stand the test of time,” says Parkes.

If you’re looking for something specific, Joliette also offers sourcing services. The duo will travel to France for you, hunt for your desired pieces, and bring them back to you.  In addition, Joliette offers shared shipping services which means you will share shipping container space with other buyers, reducing the amount of overall shipping trips and reducing greenhouse gas emissions.

According to the Ademe (Agence de l’Environnement et de la Maîtrise de l’Énergie – Environment and Energy Control Agency) in France alone, 9.85 million tonnes of household waste is sent to landfills annually. Joliette sources pieces that are well made and durable, giving them a new life and ensuring that they don’t end up in a landfill. Pieces from the Joliette collection are meant to last and are “the new heirloom”—an easy, accessible way to achieve an inheritance of haute design.

There is currently nothing like Joliette in the Toronto market. There is a look and feel to the pieces that have been selected that add a sense of “je ne sais quoi” to your home. As Joliette is constantly on the hunt for new stock, curated pieces to the collection are regularly added to their website.

 

Explore each feature for a glimpse into Joliette’s story and discover why our antiques are celebrated worldwide.